Electronic word-of-mouth effects on studio performance leveraging attention-based model
نویسندگان
چکیده
منابع مشابه
the effects of planning on accuracy and complexity of iranian efl students’ written narrative task performance
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15 صفحه اولElectronic Word of Mouth: Definitions and Concepts
Because of its great impact on the consumer’s behavior, electronic Word Of Mouth (eWOM) has become an important concept for the researchers and during the last decade, a great deal of attention was paid to the concept of eWOM. However, despite the growing number of studies on the subject, related literature remains fragmented, possibly affecting the long term development of the eWOM research. F...
متن کاملElectronic word-of-mouth: Challenges and opportunities
Word-of-mouth (WOM) has been recognized as one of the most influential resources of information transmission. However, conventional WOM communication is only effective within limited social contact boundaries. The advances of information technology and the emergence of online social network sites have changed the way information is transmitted and have transcended the traditional limitations of...
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ژورنال
عنوان ژورنال: Neural Computing and Applications
سال: 2020
ISSN: 0941-0643,1433-3058
DOI: 10.1007/s00521-020-04937-0